Celebrate The Holidays With DTLR’s “Festive” New Balance For Kids

We ho-ho-hope you've been nice.

Sneaker News November 22, 2023

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‘Tis the season to be festive and DTLR has the perfect New Balance 990v4 to help anyone struggling to get into the holiday spirit.

No strangers to exclusive projects with New Balance, DTLR continues its streak of conceptual collaborations for kids that have made countless adults (or simply those with bigger feet than a U.S. 7) jealous. The latest from the storied sneaker institution arrives in the form of a Christmas-themed NB 990v4. Playful and vibrant, the kids-exclusive pair features a festive green foundation that delivers a breath of fresh air to New Balance’s roster of greys. DTLR’s 990v4 also promotes holiday cheer with its lively red accents on the heel, toebox, and laces – details that evoke both Santa Claus’ iconic suit and holiday decorations.

: DTLR x New Balance 990v4 “Festive.” DTLR

: Kid’s NB 990v4. DTLR

: Kid’s NB 990v4. DTLR

: Kid’s NB 990v4. DTLR

: Kid’s NB 990v4. DTLR

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The kids’ “Festive” New Balance 990v4 by DTLR also enjoys a vivid makeover underfoot. The iconic cushioning system couples traditional white and grey touches with a Mr. Grinch-reminiscent green. Snow-speckled rubber outsoles also contribute reliable traction and another special detail to the shoe. Lastly, the classic running silhouette features a Christmas tree graphic on the sockliner. “N” logos on the sides serve as the symbolic star at the top of the tree, bringing a shimmer to the kids’ New Balance.

Enjoy detailed photos of the “Festive” New Balance 990v4 by DTLR ahead. The collaboration will only release in Grade School, Preschool, and Toddler sizing. Pricing will be $115 USD, $100 USD, and $80 USD, respectively. Visit dtlr.com on Monday, November 27th, to purchase a pair online, and head to your local DTLR Store on December 1st for an in-person release.