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Just Us: Kith Announces Loyalty Program With Exclusive Sneaker Collaborations

The inaugural Kith Loyalty launch drops on January 26th.

Just Us: Kith Announces Loyalty Program With Exclusive Sneaker Collaborations

If you’ve been committed to the Kith brand, your loyalty has paid off. The New York-born clothing brand and retailer has launched Kith Loyalty, a membership program that rewards the most devoted followers of Ronnie Fieg’s label.

You can join by signing up or by simply logging into your existing account on the Kith App and begin accumulating points immediately. Purchase history over the last twelve years are all accounted for and points from those purchases are already banked into your account. Additionally, more points may be accumulated through action-based activity called Achievements and Kith Moments, such as checking into unique locations of Kith activations such as Kith Night at MSG, San Diego Comic-Con or simply by walking to any of the global Kith retail locations.

Kith Loyalty Cards
Kith Loyalty Program physical card renderings

The Kith Loyalty Program has multiple tiers; each tier unlocks access to a specific collection of gear. The three levels are named after heritage colors from the Kith palette; they are, from lowest to highest, Molecule, Elevation, and Vitality.

In celebration of the launch of Kith Loyalty, the brand has unveiled its first exclusive collection made only for those in the Molecule Tier. This collection includes unique tees, hoodies and caps, as well as an exclusive release of the 8th St Gazelle Indoor by Ronnie Fieg for adidas Originals & Clarks Originals. It features a premium Gazelle upper tied to a Clarks crepe sole, much like their earlier Samba collection.

The entire Kith Loyalty Molecule Capsule will launch on January 26th, 2024 exclusively through the Kith App. Download the App now on the App Store and Google Play.

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