Overkill Celebrates 20th Anniversary With What They Know Best: adidas Runners

The German sneaker boutique dreams up a trio of classic runners.

Sneaker News March 14, 2024

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There is no denying Overkill’s impact as a collaborative partner for adidas. Few can capture the three-stripes audience better than a German sneaker boutique can; their laudatory catalog of projects has touched the hearts of adi fanatics for over a decade, and that favor is being returned to the shop via a massive six-pair capsule to honor its 20th year in business.

Overkill Adidas 20th Anniversary Pack Release Date 1 — Overkill x adidas “20th Anniversary” Pack Releasing March 23rd, 2024

Officially unveiled today, Overkill reveals the three silhouettes that will play a pivotal role in this milestone, each treated with a clean-cut color accent package. The adidas EQT Guidance and ZX 6000 — two models that are very much regulars in the brand’s seasonal business plans — receive an upgrade of bright orange and a bright blue, respectively, while the the Spiritain 2000, a modern day proposition inspired by the popular decade of runners, appears with a spring-friendly green (see all three below). All will drop online at Overkill on March 23rd, with global shipping available.

: Overkill x adidas EQT Guidance “20th Anniversary”

: Overkill x adidas EQT Guidance “20th Anniversary”

: Overkill x adidas EQT Guidance “20th Anniversary”

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: Overkill x adidas ZX 6000 “20th Anniversary”

: Overkill x adidas ZX 6000 “20th Anniversary”

: Overkill x adidas ZX 6000 “20th Anniversary”

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: Overkill x adidas Spiritain 2000 “20th Anniversary”

: Overkill x adidas Spiritain 2000 “20th Anniversary”

: Overkill x adidas Spiritain 2000 “20th Anniversary”

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Furthermore, Overkill is reserving a special treat for locals and regulars; a Friends & Family only iteration — marked by simple grey/black executions — will release exclusively in-store when their doors open at 11am ET.