A “Reflective Swoosh” Pops On The Nike Air Max 90

A bounty of AM90 pairs continues with this hi-vis edition.

Matt Varga January 16, 2025

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New Air Max 90s have been one of the dominant storylines as we’ve entered 2025 — nearly a dozen looks have hit the newswire since January began. As the model celebrates its 35th birthday, a wide range of general release colorways will be the foremost way its fans can interface with the shoe this year. If you’re in the market for a colorway that sits a cut above, look no further than the Air Max 90 “Reflective Swoosh.”

True to our title, a “Diffused Blue” 3M Swoosh on each side is the central design aspect of note here. While this sort of illuminated touch isn’t entirely unfounded, it is somewhat novel to see it in color, typically reserved for monochromatic shades on previous variations. Outside of that, the Air Max 90 presents an imminently wearable layout, blending whites and light greys for a cleaned-up accessible palette, a perfect sleeper shoe that makes the shining Swoosh much more effective.

The Nike Air Max 90 “Reflective Swoosh” is expected sometime in the Spring ’25 window, retailing for $130. Enjoy official images of this pair included below, and keep an eye on our Sneaker Release Dates landing page for additional updates in the coming weeks.

Elsewhere in our coverage, we got a major update on the Nigel Sylvester Jordan 4, including a full reveal and the BMX superstar’s first apparel collection.

WHERE TO BUY

Mens Nike Air Max 90

SKU: IB7680-100

RETAIL PRICE: $130

RELEASE DATE: 2026

US 2026

Retailer	Release type	Status
Nikestore	Standard	Check Site

Show All Releases

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Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.