The All-New New Balance 2010 Steps In With “Vintage Khaki”

The spotlighted silhouette comes clearer into view.

Matt Varga March 18, 2025

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New Balance’s current catalog is propelled by shoes like the New Balance 1906R and 9060, silhouettes that fully embrace Y2K designs and have become massive hits as a result. However, the more established side of the brand focuses on clean lifestyle shoes (2002R, 990x series), making it only fitting that the brand is aiming to further that vertical in 2025 with the New Balance 2010.

First revealed in a similar earthy colorway, here the New Balance 2010 embraces a multicolor arrangement that emphasizes some of the new color-blocking potential of the model. Particularly striking is the layered blend between pine green on the diamond-knit mesh, deep brown on the branching underlays and titular “Vintage Khaki” suede on top. Pops of grey and royal blue contrast through the sole further add to the eccentric overall atmosphere.

As we and other outlets have cited, the New Balance 2010 continues to read as an extension of the 990x design language that partially spurned the brand’s comeback towards the start of the decade. In similar fashion to the constant cushioning reinventions seen with 990v series, the sole unit in particular appears to be somewhat based on the 2002R, utilizing a similar overall shape but adding what’s been reported to be a new combination of FuelCell and ABZRB cushioning towards the heel.

Despite this official images update, release info for the New Balance 2010 remains scant. We’re expecting a launch in the Summer 2025 window through pricing is still unclear. While we wait, peruse the new shots of the model included below and stay tuned via our Sneaker Release Dates page and our coverage at large for more info as it comes.

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WHERE TO BUY

Mens New Balance 2010

SKU: U2010AGY

RETAIL PRICE: $160

RELEASE DATE: May 7, 2025

US 05/07/2025 Wednesday

Retailer	Release type	Status
KICKS CREW	Aftermarket	Aftermarket
New Balance US	Standard	Check Site
Sneaker Politics	Standard	Check Site
Concepts	Standard	Check Site

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Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.