Kith Reopens Manhattan Flagship Store With A Complete Overhaul

Three floors of retail goodness.

Sneaker News May 15, 2025

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Kith has grown beyond the limits of the boroughs, expanding its retail imprint on a global scale with new outposts popping up from Osaka to Paris to Toronto. With its worldwide presence sitting healthy, Ronnie Fieg turned his attention back to the home base with a complete overhaul of his Manhattan flagship location.

Located just north of Houston St. on 337 Lafayette, Kith Manhattan first opened its doors in 2017 with its guts designed by the renowned Snarkitecture. The overtly sleek look of the interior was highly dependent on a clean-cut aesthetic; its interior trimmings of white, silver, black, and opaque glass emanated a blue-ish hue. But times have changed, and so has the Kith brand and the labels they carry.

Upon entering the new Kith Manhattan store on the first floor, the shop is unrecognizable thanks to a full-fledged luxury upgrade that utilizes a blend of dark walnuts, white oaks, and marble stones in Varias Green and Mountain White Danby. On the walls are satin brass fixtures and leather-laden shelving, rendering the previous interiors almost sterile. Replacing the Kith “box logo” in fluorescent white is the much more mature Kith & Kin Crest logo displayed on the wall and on embossed on the leather surfaces.

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The second floor features the same Beveled Varias Green dark marbl, but with white oak to create an apparent contrast with the first. Here, you’ll find a collection of brands curated by Kith.

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The third and final floor is the sneaker floor, complete with display walls of footwear and elegant benches made of the dark colored marble and dark walnut.