After an offseason filled with ownership tumult, sky-high valuations, and the usual chaos that is the NBA transaction cycle, a new season is upon us. The NBA public’s eyes are squarely drawn on Philadelphia as The Process yields its starriest roster ever; LeBron James and Jaylen Brown will aim to bring a title to the City of Brotherly Love alongside franchise mainstays Tyrese Maxey and Joel Embiid. Outside of his commute to the games, LeBron James is already acclimating to his new home, seen as he and Nike cut the ribbon on the “Chosen 2ONE3” pop-up.
Hosted in Philadelphia’s Fashion District, it’s a showcase of the career of #23, an exhibition of the life and times of #23 (and #6) hosted by Nike Basketball. Our focus, of course, is on two new versions of the Nike LeBron 24 shown in the space. Both deliver flooded vibrant colorways, one in all-blue and one in all-red, surely a match for his new threads.
It’s currently unclear when exactly these all-red and all-blue Nike LeBron 24 colorways will be touching down, but catch an early look via the on-site images below.


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