Air Jordan

Air Jordan is a yearly set of sneakers released by Brand Jordan, a NIKE, Inc. subsidiary. Created for six-time NBA Champion Michael Jordan in 1984, the Air Jordan line debuted at retail in 1985 with the Jordan 1. Currently releasing the Jordan 38 with eyes towards the successor Jordan 39, the sub-label is the most popular athlete-specific sneaker line ever created. Designers have included Peter Moore, Bruce Kilgore, Wilson Smith III, Tate Kuerbis, and Tinker Hatfield, who’s credited for 21 of 38 models.

While rooted in performance basketball, Jordans – in particular models between the Jordan 1 and Jordan 14 – have enjoyed widespread adoption in the lifestyle and casual wear spaces. Brand Jordan reissued the set’s first sneaker in 1994 during Jordan’s first retirement from the NBA. Subsequent years have seen hundreds of old and new retros, be they individual releases or as larger collections or sets (i.e. “Defining Moments Pack,” “Countdown Pack,” “Bin 23”). Retros of the Jordan 3, Jordan 4, Jordan 5, and Jordan 6 typically stir controversy depending on whether they feature “NIKE”/”NIKE AIR” branding like their “OG” counterparts or modernized “JORDAN” and Jumpman logos. Nevertheless, the retro line is alive and well all the same, having helped its parent company achieve its first $1 billion revenue quarter in the second quarter of the 2020 fiscal year. (The brand’s best-selling release of all-time was 2019’s Jordan 11 “Bred”.)

Outside of general release pairs, Air Jordan collabs remain a major, major driver of hype in the footwear space year in and year out. Beginning with the UNDEFEATED Jordan 4, enlisting outside creatives has resulted in some of the most sought-after sneakers in the history of the hobby. Since that 2006 pair, Jordan Brand’s roster has swelled tremendously to include the likes of  Supreme, OFF-WHITE, Travis Scott, UNION LA, and J BALVIN. Furthermore, athletes the likes of Ray Allen, Mike Bibby, Carmelo Anthony, and Russell Westbrook have received special Friends & Family and Player Exclusive (PE) pairs, which have only contributed to Air Jordan’s legend.

For an update to date list of what’s dropping check out Jordan Releases 2025.

Air Jordan

Where To Buy The Air Jordan 6 “Doernbecher”

The Air Jordan 6 “Doernbecher” is scheduled to release on January 25th, 2025 on SNKRS and select retailers for $200. See the official store list...

By Andrew Rizzo 7 hours
45579

Official Images Of The “Black Metallic Reimagined” Jordan 5s

The month of February is simply an intimidating gauntlet of Jordan releases. Weekend after weekend, the Jumpman will unleash some of the year’s most-wanted new...

By Sneaker News 14 hours
8378

Official Retailer Images Of The Air Jordan 11 Low “Bred”

The iconic “Bred” colorway of the Air Jordan 11 is returning in 2025. However, it won’t be the Mid-cut version we’re all accustomed to, but...

By Sneaker News 17 hours
1172

AVAILABLE NOW: Air Jordan 1 Mid “Black Metallic Reimagined”

Updated January 24th, 2025: The Air Jordan 1 Mid “Black Metallic Reimagined” is now available in adult sizing via nike.com ($135). Our “Where To Buy”...

By Matt Varga 18 hours
2549

“Aluminum” Coats The Updated Air Jordan 1 Low Method of Make

The Air Jordan 1 gets flipped and twisted into new offshoots with extremely consistency, but the Method of Make family has managed to capture attention...

By Matt Varga 19 hours
622

AVAILABLE NOW: Air Jordan 1 Mid “Khaki”

Updated January 24th, 2025: The Air Jordan 1 Mid “Khaki” is available now via Nike.com, retailing for $135 in men’s sizing. Hit the links included in...

By Matt Varga 19 hours
1135

The Official Store List For The Air Jordan 1 Hi ’85

Original colorways executed in proper fashion is all we’ve ever wanted. With the upcoming Air Jordan 1 Hi ’85 “Bred”, Jordan Brand hit the nail...

By John Kim January 23, 2025
20053

Air Jordan 4 “UNC” PE Revealed With Even More University Blue

Only the best for Michael Jordan’s alma mater. The North Carolina Tar Heels basketball account recently shared images of a new Air Jordan 4 PE...

By Andrew Rizzo January 23, 2025
38236

Air Jordan 4 “First Class” PE Made For The Florida Gators

College hoops season is in full swing, and blue blood schools continue to make an impact on our front page. After a “Howard Bisons” look...

By Matt Varga January 23, 2025
5223