Action Bronson

Action Bronson (real name Ariyan Arslani) is a cultural maverick from Queens, New York City. A rapper, songwriter, TV show host, and celebrity chef, Bronson first joined forces with New Balance in 2023, releasing two New Balance 990v6 colorways. In 2024, the partnership is set to expand with three co-signed takes on the New Balance 1906R. Each Action Bronson x New Balance shoe centers around a thoughtful theme pertaining to the artist’s lifestyle and/or hometown of NYC, all of which have been met with considerable consumer demand.

Action Bronson

Action Bronson x New Balance 1906R “Scorpius” Available Now

Updated June 7th, 2024: The Action Bronson x New Balance 1906R “Scorpius” is available now in Kids sizes HERE (password: DOCTOR!). Action Bronson x New...

By Matt Varga June 5, 2024
17135

Action Bronson x New Balance 1906R “Rosewater” Releases On May 31st

The Action Bronson x New Balance 1906R “Rosewater” is finally set to launch on May 31st, 2024 here (now sold out). It’s one of three...

By Andrew Rizzo May 29, 2024
28627

The Action Bronson x New Balance 1906R “Rosewater” Releases On May 31st

Updated May 24th, 2024: Action Bronson confirms a May 31st release date for his New Balance 1906R “Rosewater” collaboration via an Instagram post. The Action...

By Jared Ebanks June 26, 2023
22871

Action Bronson’s New Balance 990v6 “Lapis Lazuli” Launches Globally On June 30th

First teased back in March — weeks before the release of the “Baklava” — the Action Bronson x New Balance 990v6 “Lapis Lazuli” is finally...

By Michael Le June 23, 2023
18287

Action Bronson Unveils A Third New Balance 990v6 “Baklava” With Yellow-Colored Soles

The debut Action Bronson x New Balance 990v6 lands on March 17, but the Queens-native has teased two other styles of the FuelCell-cushioned silhouette. In...

By Jovani Hernandez March 14, 2023
11264

Action Bronson’s New Balance 990v6 “Baklava” Releases Globally On March 24

The wait’s (almost) finally over: Action Bronson has confirmed that his New Balance 990v6 “Baklava” will release on March 17. Both casual and savvy fans...

By Jovani Hernandez March 10, 2023
34383

Action Bronson Confirms The Release Of Second New Balance 990v6 “Lapis Lazuli” Collaboration

While the sixth installment in New Balance’s 99x series still resides in its infancy, rapper and frequent collaborator Action Bronson has been quick to establish...

By Jared Ebanks March 9, 2023
36376

Action Bronson Reveals More Details On His New Balance 990v6 Collaboration

It hasn’t been very long since the debut of the New Balance 990v6, and yet we’re already catching wind of one of its very first...

By Michael Le November 21, 2022
57488

Action Bronson Debuts His New Balance 990v6 Collaboration During AEW Wrestling Appearance

Action Bronson hasn’t been shy about his love for New Balance footwear since entering the cultural zeitgeist in the early 2010s. A decade later, the...

By Jovani Hernandez September 23, 2022
14702