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Classics Revisited: Air Jordan VII – Bordeaux

Classics Revisited: Air Jordan VII – Bordeaux

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For Sneaker News’ Classics Revisited segments, our goal is to highlight some gems from the past, typically emphasizing shoes that are rare to come by these days. This particular pair might trump them all. It’s only fitting that the first Jordan edition of a Classics Revisited is one of the only colorways that has never been retroed. Let us take you back with a look at one of the most grailed pairs of sneakers of all time. The Bordeaux Air Jordan VII’s are sought after for several reasons. Not just because they still only remain in OG form, but also because no other Air Jordan sports a remotely similar color scheme. In a realm where white, black and red dominate, no one saw these coming when they came on the scene in 1991. Even 20 years later, they transcend any other multi-colored sneaker with a sophisticated, dark and subtle palette.

Another notable memory of the Bordeaux’s debut to the masses was in Michael Jackson’s ‘JAM’ music video when the other MJ wore them during his cameo. One of the more tangible reasons why so many fiend for these lies in its box. We have seen how interesting packaging helps allure consumers, and these were no different. Nike came correct with a black top with cement bottom box, and these VII’s were flossing all around. We’re sure people would pay loot for just the box itself. Certainly one up from box that the anticipated 2011 retro will likely come in. But we all know that even when these finally get re-released, it won’t do justice- leaving the OG Bordeaux to remain as one of the most relevant sneakers of all time. Continue onto SNHD for the full feature.

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