John Kim 
After Sneaker News showed you the Nike Mag 2011 Unveiling @ 21 Mercer, it’s sister store at the Montalban Theatre in the heart of Hollywood, CA hosted a special launch party for the most historic sneaker release in Nike history. In addition to a live auction of a special pair of the Mags in the limited edition yellow case (won by Tinie Tempah for $37,500), there was plenty of Back To The Future II memorabilia hanging around, like the famous hoverboard, boombox, DeLorean, and of course, the sneakers! The Nike Mag 2011 was a special, heartfelt project from the moment it began, and the added bonus of all the proceeds going straight to Michael J. Fox’s charity just makes it all the more enjoyable. The auctions for the Nike Mag 2011 are still going strong, so place your bid for this historic pair of Nikes by visiting nikemag.ebay.com.
