Reebok Classic Signature T-Raww Commercial

In a swift series of moves that parallels the young emcee’s rise to fame over the past few years, Tyga has made a bunch of noise over the past week with his forthcoming Reebok collaboration right around the corner.  Filmed on a set that looks considerably more costly than the video treatment for the ‘Deep Cover’-sampling ‘Dope’ they share in common, this new Reebok Classic Signature T-Raww spot connects the timeliness of Friday’s release with the feeling that, as YMCMB labelmate Drake so concisely pointed out, there a sense of urgency to make the most of each moment.  Have a closer look below, let us know which colorway you’re waiting for and stick with Sneaker News for further release dates.