John Kim 
For decades, Nike has tried (successfully) the maximize the nature of the sneaker as an extension of the foot – have they reached the pinnacle with the Nike Free Hyperfeel? Officially unveiled today at a Innovation Summit right in the Nike World Headquarters, the Nike Free Hyperfeel has fewer total shoe parts and places the foot directly on top of the responsive LunarLon form, allowing the athlete and the footwear to create a symbiotic relationship. As part of the “Nature Amplified” ethos, the Hyperfeel is certainly an extension of the human form and should enhance natural ability thanks to the un-compromised comfort and function offered by Nike engineering. See the official imagery and video of the Nike Free Hyperfeel and stay tuned for a release in the US, UK, and Japan on September 5th at an MSRP of $175.
