583114

Concepts Celebrates Boston With A New Balance 574

Concepts Celebrates Boston With A New Balance 574

Concepts New Balance 574 Boston Marathon 4

Boston’s own Concepts continues their relationship with fellow Bostonian New Balance with this custom New Balance 574 in honor of the upcoming Boston running event. The colorway will be exclusive to the Concepts Cambridge location and features a premium suede upper in a vibrant blue in reference of the marathon’s official logo and even hints at the blue medals given to the competing marathon runners. The shoe doesn’t skip out on luxury either, as that famous Horween leather tooling arrives on the side panels, but the real catch here is on the shoe’s heel, as a laser etching of the Boston skyline appears on a supple grey suede with ‘Boston 2015’ displaying in bold typeface. Be on the lookout for this NB 574 to arrive at Concepts Cambridge on April 18th at 10am at $170 a piece, and if you’re not in Boston for the release, you can always try your luck with a subsequent online release later that afternoon. Check out more photos below.

Concepts New Balance 574 Boston Marathon 1

Concepts New Balance 574 Boston Marathon 2

Concepts New Balance 574 Boston Marathon 3

Latest News

The Nike Shox TL Shimmers In "Work Blue"

The Nike Shox TL continues to hold down a steady role in Nike’s retro running lineup, resurfacing in new colorways season after season as early-2000s...

by Andrew Rizzo 11 hours
265

New Balance Kicks Off 2026 With A 204L "Suede Pack"

The New Balance 204L did a solid job laying the groundwork in 2025, debuting through a collaborative collection with Kith, a healthy run of mainline...

by Andrew Rizzo 13 hours
259

The Nike Pegasus Premium Gets Molten With "Hot Lava" Accents

Don’t look now, but the Nike Pegasus Premium is faring extremely well in our Sneaker of the Year bracket, earning the distinction of Best New...

by Andrew Rizzo 15 hours
395