Zack Schlemmer 
The summer weather is heating up and so is new in the sneaker world, as a number of big stories popped up this past week. Just today the Ball family took a big hit, when it was revealed that Nike, Under Armour, and adidas will all be passing on signing Lonzo Ball to a deal, obviously because of his loud-mouthed father. A second headline from sneaker endorsement deals caught interest this week, when LeBron reflected on how he passed on a $10 million dollar deal from Reebok when he was 18. Those stories, lots of Air Jordan news, and more of the biggest headlines are listed below so you can catch up on everything you need to know about the last week in sneakers.
Nike, adidas, and Under Armour Pass On Lonzo Ball
A case showing now all publicity is good publicity. What brand do you think Lonzo will end up wearing?
LeBron James, At Age 18, Turned Down A $10 Million Check From Reebok
The basketball sneaker industry could be a very different place today if LeBron went with Reebok before his rookie year. What if?
Air Jordan 3 “Black Cement” With Nike Air May Return At All-Star 2018
You knew it would be coming sometime, and now it looks like the iconic “Black/Cement” Air Jordan 3 with Nike Air branding may indeed be returning during the 2018 NBA All-Star weekend.
Air Jordan 11 Low IE Returns This Summer
The original IE construction of the Air Jordan 11 Low returns this summer in a new dark blue colorway. Get you first look here.
Jordan And Converse Releasing A Two-Pair Pack In June
We still don’t know exactly what shoes will be featured, but Converse and Jordan Brand are dropping a joint pack honoring Michael Jordan’s college career this summer.
Air Jordan 11 Low “Heiress” Releasing In May
The young ladies get treated to their very own colorway of the Air Jordan 11 Low this summer with an all-new “Heiress” edition in all-white with a crackled texture replacing patent leather.
Reebok Celebrates #AlienDay With Two-Pair Pack Inspired By Aliens Final Battle
On #AlienDay earlier this week, Reebok unveiled an epic two-colorway collector’s pack of the Alien Stomper inspired by the final battle scene in Aliens between Ripley and the Alien Queen.
Pope John Francis Gifted Air Jordan 5 “Michigan” By Jim Harbaugh
The Pope himself gets hooked up by the Michigan football coach.
Nike Announces Winner Of Ease Challenge
Check out the winning deign from Nike’s Ease Challenge, an initiative to help give physically challenged athletes better access to their footwear.
Official Images Of The adidas Ultra Boost 3.0 “Multi-color”
Get a full preview of the best multicolor rendition of the adidas Ultra Boost yet.
New Balance Unveils The 247 Breathe Tonal Pack
New Balance is set to launch more colorways of the hit 247 silhouette, featuring a breathable mesh upper for the summer months in a few clean tonal looks.
Fear Of God x Vans Releasing 7 More Shoes In 2017
Fear of God founder Jerry Lorenzo confirms that his streetwear brand will again be teaming up with Vans.
