Elliot Santiago Never one to stray away from lending his signature footwear to collaborative ventures, the King is now directing his attention towards the gamer’s realm for a specially made iteration of his Nike LeBron 17 in partnership with NBA2K20. Fittingly entitled the “Bron 2K” colorway, these hoop-centric sneakers come packaged with Laker-friendly purple hues, arriving in alternating shades infused into its marbled textures as well as the midsole’s Air unit. While most of the colorways seen thus far have featured James’ signature lion logo towards the top of the tongue, this variation swaps it out for his traditional crown embellishment, followed by a “2K” logo as a nod to its partnership.
For fans looking to get their hands on these, note that they will are only being released as a “Gamer Exclusive” meaning that purchases can only be accessed through NBA2K20’s MyPLAYER Nation Challenge. Once you surpass LeBron’s in-game rating of 97 in addition to winning a MyPLAYER Nation game, fans will earn a digital version as well as have the ability to unlock the rights to buy a limited IRL pair. Grab an official look at these 17s here below, and note that as of today October 29th, the challenge is now live for fans to try and win them.
Nike LeBron 17 NBA “Bron 2K”
Release Date: October 29th, 2019
Style Code: BQ3177-500
