Though two distinct, separate worlds, streetwear and culinary have come together often in the past few years. Alongside references to notable dishes and restaurateurs, many labels have gone on to serve up their own special menus. Maison Kitsune opened up their cafes across the world and even Aime Leon Dore pours up lattes next door to their retail space; but for Paperboy Paris, it seems food always came first. This hasn’t stopped them from making a name for themselves in apparel and collaboration, however, as their playful, recognizable logo hit is soon to go from BEAMS/Needles trackies to a New Balance 992.
Like their 801 released in conjunction with Foot Locker’s Greenhouse, the 992 is colorful and likely inspired by one of their many standout recipes. As seen from the one viewable angle, yellows are worked into the upper in seldom, clad atop the suede eye stay panels. Forward, from the toe cap to the side, a single layer grounds in a pale pink shade, slightly contrasting that of the white and grey fixtures laid out underneath. The “N” logos are similarly neutral, ostensibly outfitting with the reflective touch typically found on the silhouette.
Grab a quick look at the Paperboy 992 right here, and if you’re looking to pick ’em up, they’ll be available on January 30th at 10am via 137 rue Amelot in Paris.
In other news, the Yeezy Boost 700 v2 Sun is dropping tomorrow.
More detailed images of the Paperboy Paris x New Balance 992 have surfaced. See below.
A better image of the Paperboy Paris x New Balance 992 has been added above. The collaboration, which is slated to arrive on January 30th, is limited to only 75011 pairs (the imprint’s area code).
Paperboy Paris x New Balance 992
Release Date: Jan. 30th, 2021
More like this at ebay