Jasmine Tang With the Swoosh being amongst the world’s most recognizable brand logos, Nike has no problem celebrating its iconography. The sportswear label does just that with the release of its “Logo” pack of models such as the Nike Air Max 95 that boast overbranding. Joining the AM 95 is the newest Max Air proposition, the Nike Air Max Genome.
As with the rest of the collection, the pair sports a white, grey, and Neon color scheme. White is applied all throughout the uppers, including the mesh base and crisscrossing overlays. The lateral side’s white Swoosh is covered in the pack’s reflective pattern of Nike Air Max symbols, which sits under a layer of black for further contrast. Black is also used for the inside and the tongue to deliver an animated look. Stepping away from grayscale tones, the full-length Air unit sees a Neon tint. Additionally, the green makes its way onto the Swoosh the tongue and the heel tab loop for additional pops of brightness. A black and Neon Free Run-style rubber outsole finalizes the design for yet another clean addition to the Logo pack.
Get a closer look at the Air Max Genome below, which will arrive at the listed retailers in the coming months with a price of $170.
In other news related to the Beaverton-based brand, the Nike Air Presto will soon deliver a rose-tinted offering.
