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Extra Butter To Exclusively Release The New Balance 2002R “Protection” Pack Ahead Of Global Launch

Extra Butter To Exclusively Release The New Balance 2002R “Protection” Pack Ahead Of Global Launch

First preview in mid-June, the New Balance 2002R “Protection” Pack is set to release across the globe on August 20th. Yet, New York-based boutique, Extra Butter, has gotten exclusive early-dibs at the three-pair collection.

Informed by a “refined future” concept pitched by New Balance designer, Yue Wu, each NB proposition in the upcoming capsule features a series of “eroded” panels and pre-distressed details in an attempt to present the shoes as wearable relics. Although current generations have taken a liking to the “Y2K” aesthetic, these designs and technologies are entirely of a certain time, and the aforementioned design cues create the illusion of these 2002R pairs having once been “trapped in time.” Premium hairy suedes and leather overlays, as well as breathable, comfortable mesh components, indulge in one of three colorways: “Rain Cloud/Magnet,” “Phantom/Magnet” and “Sea Salt/Munsell White.” The updated NERGY cushioning system rounds out the special trio, proffering the biggest design update from the original 2002 model.

In addition to launching New Balance’s “Protection” Pack early, Extra Butter will also release its own “Refined Future”-inspired private label capsule. The range includes three t-shirt styles, a trucker hat and crew socks. Furthermore, customers on the early August 14th release date will receive a complimentary limited edition on-theme mixtape produced by Extra Butter and mixed by Darling Chuck.

Enjoy images of the upcoming collections ahead, and expect an in-store (Lower East Side and Long Island) and online extrabutterny.com release on August 14th ahead of the New Balances global August 20th launch.

Elsewhere from the Boston-based brand, the New Balance 550 continues to be a go-to style for countless “cool kids” in New York City’s downtown scene.

Extra Butter New Balance 2002r Protection Pack 2

Extra Butter New Balance 2002r Protection Pack 5

WHERE TO BUY

New Balance 2002R Protection Pack "Sea Salt"

SKU: M2002RDC
RETAIL PRICE: $150
RELEASE DATE: 2024

Europe 2024

Retailer Time Shipping Release type Status Reminder
Luisa Via Roma N/A Ships worldwide Standard Check Site -
Asphaltgold N/A Ships worldwide Standard Check Site -

US 08/20/2021 Friday

Retailer Time Shipping Release type Status Reminder
New Balance US 10:00 North America Only Standard Check Site -
YCMC 10:00 North America Only Standard Check Site -
Extra Butter N/A North America Only Raffle Check Site -
Feature N/A Ships worldwide Raffle Check Site -
Bodega N/A Ships worldwide Raffle Check Site -

Extra Butter New Balance 2002r Protection Pack 6

WHERE TO BUY

New Balance 2002R Protection Pack "Rain Cloud"

SKU: M2002RDA
RETAIL PRICE: $130
RELEASE DATE: 2024

Europe 2024

Retailer Time Shipping Release type Status Reminder
Luisa Via Roma N/A Ships worldwide Standard Check Site -
Asphaltgold N/A Ships worldwide Standard Check Site -

US 08/20/2021 Friday

Retailer Time Shipping Release type Status Reminder
New Balance US 10:00 North America Only Standard Check Site -
YCMC 10:00 North America Only Standard Check Site -
Shop Nice Kicks N/A North America Only Standard Check Site -
Extra Butter N/A North America Only Raffle Check Site -
Feature N/A Ships worldwide Raffle Check Site -
Bodega N/A Ships worldwide Raffle Check Site -

Extra Butter New Balance 2002r Protection Pack 7

WHERE TO BUY

New Balance 2002R Protection Pack "Phantom"

SKU: M2002RDB
RETAIL PRICE: $150
RELEASE DATE: 2024

Europe 2024

Retailer Time Shipping Release type Status Reminder
Luisa Via Roma N/A Ships worldwide Standard Check Site -
Asphaltgold N/A Ships worldwide Standard Check Site -

US 08/20/2021 Friday

Retailer Time Shipping Release type Status Reminder
New Balance US 10:00 North America Only Standard Check Site -
YCMC 10:00 North America Only Standard Check Site -
Extra Butter N/A North America Only Raffle Check Site -
Feature N/A Ships worldwide Raffle Check Site -
Bodega N/A Ships worldwide Raffle Check Site -

Extra Butter New Balance 2002r Protection Pack 24

Extra Butter New Balance 2002r Protection Pack 23

Extra Butter New Balance 2002r Protection Pack 22

Extra Butter New Balance 2002r Protection Pack 21

Extra Butter New Balance 2002r Protection Pack 20

Extra Butter New Balance 2002r Protection Pack 19

Extra Butter New Balance 2002r Protection Pack 18

Extra Butter New Balance 2002r Protection Pack 17

Extra Butter New Balance 2002r Protection Pack 16

Extra Butter New Balance 2002r Protection Pack 15

Extra Butter New Balance 2002r Protection Pack 14

Extra Butter New Balance 2002r Protection Pack 13

Extra Butter New Balance 2002r Protection Pack 12

Extra Butter New Balance 2002r Protection Pack 11

Extra Butter New Balance 2002r Protection Pack 10

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