The New Balance 550 Appears With “Bubblegum” Flavor Ahead Of Spring

Jovani Hernandez February 27, 2023

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Although the New Balance 550 has launched in dozens of styles since late 2020, the silhouette continues to appear in refreshing color combinations. Case in point?: A new look unofficially dubbed “Bubblegum.”

Akin to past popular releases, the upcoming pair features perforated and smooth leather throughout its upper. Branding across the sides and on the tongue label interrupt the uniform look that takes over the leather and mesh upper in favor of a rich pink hue. The women’s New Balance sneaker also animates its tongue’s underside, “NB” logo on the spine, and stability clip at the sides of the heel with “Bubblegum” flavor. Lastly, the late 1980s design enjoys a two-tone finish across its basketball-informed sole unit.

Enjoy detailed photos of the pair ahead, as you wait for firm newbalance.com release details. An official release is anticipated for March with a $110 USD price tag.

For more “N”-branded footwear, check out the latest New Balance 990v6 releases.

WHERE TO BUY

New Balance 550 "Bubblegum"

SKU: BBW550BD

RETAIL PRICE: $110

RELEASE DATE: Apr 6, 2023

US 04/06/2023 Thursday

Retailer	Release type	Status
New Balance US	Standard	Check Site
Finish Line	Standard	Check Site
JD Sports US	Standard	Check Site

Get on the Where to Buy list

New Balance 550 Bubblegum Bbw550bd 3

Written by

Jovani Hernandez, Editor

Jovani Hernandez joined Sneaker News in December 2019. He’s covered breaking news about adidas Yeezy and interviewed Reebok CEO Todd Krinsky amongst his 5,800 posts. A sub-5-hour-marathoner, he now enjoys running sneakers the most, but fondly reminisces about Nike Basketball and Sportswear from 2007 to 2014.