Sneaker News Dick’s Sporting Goods celebrated the latest chapter of the storied adidas ULTRABOOST series in Southern California, calling on local hoops legends The Mobley Brothers to partake in a fun VIP experience with lucky fans in the area.
Dropping hints on Instagram Stories and X last week, Dick’s Sporting Goods, adidas, and Sneaker News teased a special meet and greet with surprising guests, promising a “little boost” on behalf of adidas. The instructions were simple: the first ten fans who high-fived a “man in the adidas hoody” in front of the Dick’s Sporting Goods in Los Cerritos would be promised a fun VIP Experience with Evan and Isaiah Mobley while being presented with a special gift.
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- Fans head to the “secret location” at Dick’s Sporting Goods in Los Cerritos
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- Fans head to the “secret location” at Dick’s Sporting Goods in Los Cerritos
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- Fans head to the “secret location” at Dick’s Sporting Goods in Los Cerritos
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- Fans head to the “secret location” at Dick’s Sporting Goods in Los Cerritos
The first ten participants were led into the store where they competed in a friendly free-throw shooting contest on a mini-hoop. The winner — a young hooper named TJ — won a pair of the adidas ULTRABOOST 5X and a Dick’s Sporting Goods gift card. But things were about to get sweeter…
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- Fans compete in mini-hoop basketball inside the store
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- Fans compete in mini-hoop basketball inside the store
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- Fans compete in mini-hoop basketball inside the store
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- Fans compete in mini-hoop basketball inside the store
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- Fans compete in mini-hoop basketball inside the store
The Mobley brothers appeared to get in on the fun. Both natives of Southern California and former players for the USC Trojans, Evan and Isaiah — wearing the new adidas Z.N.E. collection — celebrated with all the participants by gifting all ten with pairs of the ULTRABOOST 5X. They also signed autographs for all in attendance.
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
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- Evan and Isaiah Mobley surprise fans
If you’re not on game yet, adidas just dropped the latest ULTRABOOST model this summer featuring the all-new BOOST Light midsole that increases energy return. The adidas ULTRABOOST 5X is the brand’s lightest model yet from the legendary line of footwear, coming in at 34g lighter than the ULTRABOOST Light while containing 9mm more foam. Working in tandem with the Torsion System and Continental™ Rubber outsoles, the ULTRABOOST 5X offers a stable ride like none other with unmatched support. The new model is simply a top performer for runners of all types, whether you’re a marathon medal chaser or rely on running for conditioning like Evan and Isaiah (and all athletes) do. Several colorways and styles are available right now on Dick’s Sporting Goods in both men’s and women’s sizes for $179.99, so if you’re looking for something that’s ’real comfy and real stylish’ in the words of Evan Mobley, get your pair now directly from Dick’s Sporting Goods.
The adidas Z.N.E. Collection is the brand’s latest in everyday essentials that combine perfect fit and comfort with the right amount of style. Several colorways of the Z.N.E. Hooded Track Jacket, Tee, and Shorts are available now at Dick’s Sporting Goods.
