A “Fur Swoosh” Defines This Playful Air Jordan 1 Low

More and more, the Air Jordan 1 Low is emerging as the foremost playful palette at Nike Inc., threatening the position long held by the Nike Dunk Low. Pairs like the Air Jordan 1 Low “Halloween” and Jordan 1 Low “Black Cat” have captured sneakerhead attention with a smattering of animated details. The grade school crowd is getting in on that action for Fall, with a “Fur Swoosh” Air Jordan 1 Low just hitting the newswire.

The branding is in fact, the only section that gets this overhaul, clad in plush, long-haired fur that wraps around the full profile. While those specific materials are siloed to that section, the laces conceptually match them, themselves appearing in similar cozy fabric in lime green. Leaving those whimsical touches to carry the design, the rest of the shoe blends together “Legend Light Brown” and “Pink Foam,” creating a seasonal blend that ensures easy matching despite the off-kilter design language that defines this shoe.

The Air Jordan 1 Low “Fur Swoosh” arrives in GS sizing in the coming weeks, retailing at $110.

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