Andrew Rizzo Action Bronson is keeping his pedal to the metal with back-to-back New Balance 990v6 collaborations. Following the first drop of his “Untitled” 990v6 the other week, a release date for the “Amazõnia” colorway has been announced for April 18th. The sneaker will release via Action’s specializinginlife.com site before landing at New Balance on a later date. Tap here to receive updates straight from the source.
The sneaker itself has been making rounds online for ages now, standing out with on-brand pops of pink, purple and blue alongside earth tones from the mudguard down. What’s particularly relevant in this latest update is the storytelling. Action posted a campaign video titled “Amazoñia en Paris” alongside the release info, clearing up that the sneaker is inspired by artists and artisans.
This marks the fourth total Action Bronson New Balance 990v6 thus far, continuing a series that began with his first ever NB collab in 2023.
As mentioned, the sneaker is poised to release via specializinginlife.com on April 18th before landing broadly on a later date. Just like its predecessors, retail is set at $220. Tap here to subscribe for release updates.
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