Sneaker News A renaissance man of many talents, Action Bronson put forth all of his passions on display with his Baklava Megastore in partnership with Shopify. Throughout this weekend-long pop-up in the heart of SoHo, NYC, Bronson was on hand to greet the never-ending stream of fans who were came by to shop the entire Baklava collection, enjoy some snacks via a curated menu by the man himself, and soak in live music by the Human Growth Hormone Band.
The full arsenal of Baklava x New Balance collaborations was available in limited quantity throughout the weekend as well. From his debut 990v6 to the more recent string of 1906Rs, all of the sold-out pairs were available again to those who lined up over the weekend.
On the third and final day, the Queens-bred multi-hyphenate provided a first look at his next project with the Boston sportswear label, the New Balance 992. Encased in a glass-protected display, this 992 is a clear-cut nod to his New York sports fandom as it features a rich royal blue tongue and bright orange mesh. The overlays in suede are covered in a brown suede, with black covering the entirety of the outsole and the interior.
With the New Balance 992 poised to dominate the spotlight for the brand’s lifestyle movements throughout 2025, expect this latest Baklava chapter to be among the more coveted pairs. More details to come.
