HOKA Debuts The Clifton UTL On The NYFW Runway With Advisry

Featuring a patched-up custom.

Matt Varga September 16, 2026

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Now past the ten-year mark, there’s plenty that Keith Herron and his Advisry have accomplished. Co-signs from Tyler, the Creator, Steve Lacy, and Lil Yachty are chief among them, each of those multi-hyphenates reaching for the brand’s pieces as it went from a screen printing operation into a Fashion Week mainstay. Yet footwear collaborations has largely been an untouched vertical, despite teasing an adidas collaboration in 2024 that eventually remained runway-exclusive.

Could Advisry’s show at NYFW 2026 have teased an eventual step into the ring? That much remains unclear, but HOKA’s Clifton UTL was a star of the “America, Still” show this past week. The silhouette, let loose into the brand’s catalog towards the top of the month, brings the highly-regarded Clifton package into the lifestyle lane. Beyond getting released colorways like the “Cosmic Grey/Cilantro” into model walks, HOKA and Advisry teamed up for a few bespoke pairs, as Keith Herron utilized a collision of fabric swatches and a full leather overhaul on the new lifestyle titan.

Sadly, this rendition of Advisry x HOKA won’t be coming to the public, but here’s to hoping this primes the pump for future addition to their collab roster; their rolodex already contains names like John Elliott, BEAMS, and XLIM. While we look forward to that, catch shots of the Clifton UTL on-foot for the Advisry show below.

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Written by

Matt Varga, Junior Editor

Matt Varga is an Editor at SneakerNews. Initially earning a degree in Video Arts and Technology, he got his start in video editing and writing in the music world — primarily on hip-hop and electronic. A long-standing interest in sneakers led him to switching over to footwear. An avid collector, his favorite sneaker of all time comes down to either the Air Jordan 1 “Black Toe” and Air Jordan 5 “Laney,” his first ever pick-ups. When he’s not writing, you can find Matt cooking, traveling, attending concerts and when weather permits, on the handball court.