Updated October 17th, 2024: With the official ICE STUDIOS drop taking place, their New Balance Minimus Trail is confirmed for a $140 retail price. The collaboration re-releases via NewBalance.com and select retailers on October 24th. As we look forward to that release, check out additional campaign images included below.
Though their lifestyle sector has absolutely exploded in recent times, New Balance’s bread and butter remains in running. With the help of Action Bronson this summer, the Boston brand tacitly tipped off a retro effort for one of their most celebrated barefoot styles, the Minimus Trail. However, ICE STUDIOS is beating the NYC rapper to the punch, set to deliver the silhouette’s first collaboration in short order.
For our purposes, ICE STUDIOS has only been on our radar once before, minting an icy GEL-Kayano 14 back in 2022. The globetrotting collective, founded by Renell Medrano and based in both NYC and London, brings a similar playful atmosphere to this trail runner. Primary hits of red, blue and yellow dot around an off-white upper, planting the brand’s spell-out logo atop the wide checkered mesh. Underfoot is where things take a turn, splitting between deep brown traction and tan joinery in between.
Minted as New Balance’s response to the “barefoot running” movement as it picked up momentum at the dawn of the 2010s, the Minimus Trail crashed back onto the market as running is again picking up as a hobby. The growing number of people hitting the trail means there’s a wide demo for this collab pair, surprising as a “special edition” performance shoe may be on its face.
ICE STUDIOS New Balance Minimus Trail is queued up for a release via the brand’s website on October 17th, retailing for $140. A wider NewBalance.com release is set to take place on October 24th. Browse official shots ahead while we await further details and keep our Sneaker Release Dates page close by for updates as they come.