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END. Clothing Nods To Corner Shops With An adidas HRMY Inspired By Newsagents

Releasing July 11th.

END. Clothing Nods To Corner Shops With An adidas HRMY Inspired By Newsagents

END. Clothing is keeping it close to home for their 20th anniversary, unleashing a whopping slate of collaborations rooted in the rituals and touchstones that shape British life. Following projects with Mizuno, Crocs, and adidas, including a German army trainer inspired by fish and chip shops, the Newcastle retailer is reconvening with the Three Stripes on the recently-introduced adidas HRMY silhouette.

The latest chapter of END.’s banner anniversary year takes us to the humble corner store with a design inspired by newsagents; a longstanding fixture of any community. Evoking the look of newspaper ink, the adidas HRMY here pairs a “Light Granite” upper with a vibrant “Halo Blue” midsole.

To the uninitiated; the adidas HRMY is a new model inspired by the adidas Harmony, which originally hit shelves in the year 2000. A mesh upper featuring TPU stripes/forefoot detailing is paired with an all-new REPETITOR midsole, comprising a retro-futuristic vibe not too far off from modern HOKA silhouettes.

The END. Clothing x adidas HRMY “Newsagents” is up now on END. Launches and releases July 12th, 2025. Pairs will be available exclusively through the retailer’s website and flagship locations for $189; see official images below if you’re considering copping.

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