Matt Varga It’s pearls after swine, in this case. Cincinnati’s UNheardof has been an inner-circle collaborator for the Three Stripes for years at this point, but it’s impossible to ignore how the brand’s run of “Piggy Runner” releases helped kick them up another level in terms of public recognition. Following two rounds on the Adistar Cushion 3 in the initial delivery and a quartet delivered on the Adistar Control 5,, Philip Lipschutz and his imprint are leaving the barnyard and returning to the homestead for the Adistar Control 5 “Doggy Runner.”
Instead of animated namesakes like “Porkchop” or “Cheeseburger,” the “Doggy Runner” is rooted in a real creature, taking after Lipschutz’s 12-year-old rescue dog, Otto. As those who have been tapped in to the Cincinnati retailer’s work through several seasons will know, many of the shoes released over that timespan have focused on very personal stories; this celebration of man’s best friend represents how Otto was able to shoulder some of the weight of developing those narratives.
As for the shoe itself, the Adistar Control 5 “Doggy Runner” swaps to a hairy black base layer with hits of light green and pink helping bring some highlighter energy to the mix. Notably, this also includes a squeak toy in the tongue, while each pair is expected to carry the trademark accessories that the store has become known for: a cartoon hangtag, illustrated special box, and pink alternate laces are shown in this photoset.
Again, the UNheardof x adidas Adistar Control 5 “Doggy Runner” receives a wide launch on December 5th via UNheardof in-store and online. An early launch party is also coming to New York City at the SoHo adidas Originals flagship on December 2nd, where 100 pairs will be released early.
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