Reigning Champ And adidas To Release Another Ultra Boost Mid ATR

Just last moth, adidas and Reining Champ joined forces to create another Ultra BOOST Mid ATR selection. Once again, the two entities are back together to bring their fans yet another version of that same silhouette. Utilizing a similar pattern on the Primeknit upper, this particular offering ushers in a gradient aesthetic that starts dark at the back of the sneaker and works its way toward a much lighter hue as it approaches the toe. A full length white BOOST midsole unit adds some contrast to this look, while its heel cup is dressed in a matching grey. It is unclear if “RC” branding comes on the tongue of the left sneaker like it did on their last project, but trends make it safe to expect its presence. Pairs will begin arriving at adidas stockists on March 20th with a $240 price tag.