Dubbed the “Dear Summer” collection by the Illinois-native (and “The 50” by spectators on social media), the upcoming collaboration serves as Abloh’s most expansive project with NIKE, Inc. since 2017’s “The Ten,” which reimagined 10 silhouettes from under the North American conglomerate’s umbrella. Previously speculated to be a 20-pair lineup replete in almost two dozen different colorways, Off-White’s latest endeavor primarily focuses on one low-top Nike Dunk style and animates it with 48 varying over lace, tongue, sock-liner, zip tie, lot number and lateral swoosh underlay colors. Shoes numbered “01/50” and “50/50” forgo the white and light grey that take over much of the “Dear Summer” collection in favor of respective, rather tonal white and black outfits. Profile swooshes also indulge in a shimmering metallic silver that delivers a louder statement than the accompanying lots. Abloh hasn’t revealed the exact inspiration behind his latest collaboration, but those details are sure to arrive in the coming months. What’s certain however, is that “The 50” marks a turning point for Peter Moore’s 36-year-old design.
Enjoy official imagery of Off-White’s 50-pair collection here below, and anticipate more Nike SNKRS release details as autumn inches closer.
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Nike SNKRS Exclusive Access will be granted at 12pm ET. Check here.
According to a Nike News article, “The 50” will begin rolling out via Nike SNKRS Exclusive Access on August 9th. Check out our “How To Get Nike SNKRS Exclusive Access” story for more details.