140919

article image

History of Air Jordan Commercials – Part 2

RATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THISRATE THIS 
0.00 / 5 0 VOTES
Loading...

Looking back at the commercials for the Air Jordan 1 – Air Jordan VIII, we can clearly see a change in the overall mission of the Jordan marketing campaign. The Air Jordan IX began with Michael Jordan’s abrupt retirement to the game, and we received a satirical approach to MJ’s decision in which Jordan disguised himself to play basketball in other leagues. For the Air Jordan XI, Jordan flew effortlessly to a 100-foot rim but found himself in a tough situation. But the Air Jordan XII marks a swift change in the direction of Air Jordan commercials, as the ads presented a more serious undertone in which Jordan himself speaks about his failure. Take a look at Part 2 of the History of Air Jordan Commercials, as Sneaker News outlines the advertisements for Air Jordan IX through XVI.

Air Jordan IX

“Fake Retirement.”

“The Disguise.”

“P.L.A.Y.”

Air Jordan X

“Dream.”


Air Jordan XI

“The 100-foot Rim.”

Air Jordan XII

“Frozen Moment.”

“Tell Me…” (Long Version)

“Tell Me…” (Short Version)

“Failure.”


Air Jordan XIII

“C.E.O. Jordan.” (Long Version)

“C.E.O. Jordan” (Short Version)

Air Jordan XIV

“Career Retrospect..”


Air Jordan XV


“Overjoyed.”


Air Jordan XVI

“Umi Says.”

“Much Respect.” (With Eddie Jones & Michael Finley)

“Much Respect.”

History of Air Jordan Commercials – Part 1
https://sneakernews.com/2010/08/24/history-of-air-jordan-commercials-part-1/

History of Air Jordan Commercials – Part 2
https://sneakernews.com/2010/08/25/history-of-air-jordan-commercials-part-2/

History of Air Jordan Commercials – Part 3
https://sneakernews.com/2010/08/31/history-of-air-jordan-commercials-part-3/

Shopping Links

Air Jordan 13 "Olive"
adidas Ultra Boost 4.0 Chinese New Year
Nike Air Force 1 Low "Roc-A-Fella"
Air Jordan 11 "Win Like 96"
adidas Ultra Boost 4.0 "Triple Black"
adidas Yeezy Boost 350 v2 "Beluga 2.0"
Air Jordan 1 Flyknit "Shadow"
adidas Yeezy Boost 350 v2 "Blue Tint"
Air Jordan 6 NRG “Gatorade”
More