If tomorrow’s Travis Scott SB and April’s Dior Jordan 1 are indicative of anything, it’s that collaborations drive hype. Sometimes, brands attach high-profile names to models in order for their popularity to trickle down to general releases (see: UNDERCOVER React Presto). By contrast, silhouettes like the Air Jordan 4 and adidas Superstar, both of whom are cemented in the sneaker pantheon, have collaborated with others for different purposes. The former follows-up the story-driven Off-White Jordan 5 with more air quotes courtesy of Virgil Abloh, while the timeless shell-toe goes all-the-way luxe thanks to Prada. Collaborations have even served as the conduit through which a sneaker from yesteryear can be introduced to a new crowd, recently done by Aimé Leon Dore and New Balance. And though poised to be a blockbuster year for joint-efforts, 2020 also promises impressive solo endeavors from the biggest players in the sneaker space. Fan-favorites like the Jordan 13 and Jordan 1 are slated to release in OG and retro colorways alike. Silhouettes like the Air Max 2090 borrow familiar DNA to proffer a glimpse into the future. And then there’s Yeezy, which is creating a legacy of its own.
For a look at the past week, check out our top fourteen headlines from February 22nd to February 28th here ahead.
Off-White x Air Jordan 4 Rumored For Late Summer Release
In a similar colorway as the Off-White Jordan 5 Plot Twist.
READ MORE: Off-White Jordan 4
Prada x adidas Superstar Revealed In Three More Colorways
Made In Italy.
READ MORE: Prada Superstar
READ MORE: Prada Superstar Silver
Sean Wotherspoon Shares First Look At Upcoming adidas Collaboration
100 percent plant-based.
READ MORE: adidas SUPEREARTH
First Look At 2020’s Air Jordan 13 “Flint”
Back from a 10-year hiatus.
READ MORE: Jordan 13 Flint
Air Jordan 6 “Carmine” With Nike Air Returning In 2021
At least 308 days away.
READ MORE: Jordan 6 Carmine
Official Images Of The Nike Kobe 5 Protro “Lakers”
First seen during NBA All-Star Weekend 2020.
READ MORE: Kobe 5 Protro
Nike Revisits “De Lo Mio” With The Air Max 95
Complete with “REPÚBLICA DOMINICANA” text on the heels.
READ MORE: De Lo Mio Air Max 95
This Week In Air Jordan 1 News
Non-OG follow-ups to the Hi ’85.
READ MORE: Jordan 1 Mid
READ MORE: Pink Jordan 1
READ MORE: Jordan 1 Pink
This Week In YEEZY News
The Earth-tones are back.
READ MORE: Yeezy Zyon
READ MORE: Yeezy Desert Sage
READ MORE: Yeezy 380 Mist
READ MORE: Yeezy 380 Mist Reflective
Aimé Leon Dore And New Balance Tease A Potential 827 Abzorb Collaboration
Revisiting NB’s “Runners aren’t normal” tagline.
READ MORE: Aime Leon Dore New Balance
Air Jordan 7 “Hare” Returns With Hairy Uppers
A much more faithful tribute to Bugs Bunny.
READ MORE: Jordan 7 Hare
The Nike Air Max 2090 Is Headed For An Air Max Day Debut
Nike’s “current shoe of the future” drops March 26th.
READ MORE: Air Max 2090
READ MORE: Air Max 2090 Black
READ MORE: Air Max 2090 White
Nike Is Bringing Back The Caged Zoom Spiridon
Where were you in 2003?
READ MORE: Zoom Spiridon Caged
READ MORE: Zoom Spiridon Caged Saffron
A Variation Of The Nike Air Max 90 “Duck Camo” Is Dropping On Air Max Day
Just as impressive as the famed atmos collaboration.
READ MORE: Air Max 90 Duck Camo