A FRESH START WITH THE BESTSUSTAINABLE & VEGANFOOTWEAR FROM ADIDAS

The “new year, new me” messaging that floods social media feeds in the days surrounding January 1st gets a bad rap. Sure, it’s often hijacked by people with no genuine intention of self-improvement, but there’s still some value in approaching a new set of 365 days with plans to become a “new” (read: “better”) version of oneself. Fitness, financial and romantic goals commonly rank among a person’s top goals for a year, but “eco-consciousness” and “sustainability” have noticeably crept into resolutions over the last decade. Many individuals choose to tackle these goals on their own, but global institutions like adidas have pledged their support to all as a unified effort often makes the biggest impact.
 
Since 2014, the Three Stripes has been on a mission to use 100% recycled polyester in all of its products by 2024. Strategic partnerships with Parley for the Oceans, Allbirds and others have helped adidas make strides on the sustainability front. Yet, there’s plenty of work left to be done, and you’re invited to join in on the fun via on-going initiatives and new, eco-friendlier product launches (with several listed below). After all, it’s a “new year” – will there also be a new you?
 
Better yet, you can contribute to adidas’ recycling movement by donating used goods through the adidas Give Back program; get rewarded for giving out-of-use shoes and clothes–from any brand, in any condition–the chance to be resold or reused. Choose to give back exclusively on the adidas app. Learn more here.