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Sneaker News

Over the last three years, New Balance and its collaborators have won over countless sneaker collectors with their commitment to craftsmanship and story-telling. And while dozens of projects with Aimé Leon Dore, Joe Freshgoods and others have become highly sought-after, the Boston-based institution has always been committed to making history, not hype.

New Balance has been synonymous with high-quality, high-performing footwear products since 1906. Designs like the 992 and 990v5 are rooted in this very heritage, while the 327 and XC-72 blend sport and style seamlessly for modern audiences. Co-signs from some of today’s most influential tastemakers have certainly propelled some of these offerings to new heights, but they’ve all endured the test of time on their own.

To kick off spring, we’ve partnered with New Balance to bring you an exclusive promotion on some of the brand’s freshest sneakers currently available: From now until March 31st, you can use code NBSN15 to get a 15% discount and free shipping when shopping on NewBalance.com (exclusions apply). There’s plenty to choose from, but we’ve selected five of our favorite styles available right now to make your life easier. Continue ahead to check out our picks, and visit NewBalance.com to shop hundreds of more styles when you’re done.

Once a wardrobe staple of the late Steve Jobs, the 992 has become a go-to option for dads in the Midwest and supermodels out in Europe. If you’ve ever worn a pair, you get it. But if you haven’t, what’re you waiting for? You’ll be in good company.

New Balance 992
New Balance 992
New Balance 992

Created to honor the 990’s 37th anniversary, the 990v5 pushed New Balance’s design language forward, as it favored a sportier look than past designs in the series. And as one of the brand’s best-sellers over the last four years, the “facelift” was welcomed.

New Balance 990v5
New Balance 990v5
New Balance 990v5

Touted as “The Ultimate Leisure Shoe” when it debuted with the help of Casablanca, the 327 is the perfect example of the past and present meshing together well. Its design language is vintage, but still manages to feel new.

New Balance 327
New Balance 327
New Balance 327

The 2002R has quickly become one of the brand’s most exciting designs. A modified version of a pair that first launched in 2010, the sneaker combines all-day cushioning with a technical upper that’s equal parts retro and fresh.

New Balance 2002R
New Balance 2002R
New Balance 2002R

As one of New Balance’s newest lifestyle options, the XC-72 blends performance elements from the 1970s with fashion-forward design cues. Sleek and edgy, it’s truly a “Sports Car For Your Feet.”