As August gets underway, dozens of sneaker news pieces have gotten all types of responses from savvy and casual fans of footwear alike.
“WE CHOOSE YOU”
Ahead of the release date for the Off-White x Nike Dunk Low “Dear Summer” collection (also known as “The 50“), NIKE, Inc. announced details on the experimental Exclusive Access launch style the pairs will be following. On and shortly after August 9th, members that’ve been found to genuinely engage with the Nike SNKRS app will be given a limited time window to purchase one of 50 collaborative colorways at random. The release method intends to address gaming of the system, and sounds promising, but it’s been met with a degree of skepticism from the sneaker collecting community. Furthermore, the randomization of purchasable styles has also turned away some prospective customers. Nevertheless, the Swoosh’s approach to one of the year’s most ambitious releases can only lead the way to future successful approaches to special edition drops, right?
Aleali May’s next Air Jordan surfaced via official images. A backstory of the colorway hasn’t been shared by the Los Angeles-based designer, but the shades of sand, green and gold scream “luxury.” Elsewhere, the Nike Dunk continued to dominate Swoosh-stamped propositions, emerging in handfuls of simple and complex color schemes. The similar Air Jordan 1 Low did the same, while blasts from the past like the Nike LeBron 9 was teased in a non-original, but promising retro colorway. (It’s been 10 years since its debut!)
Away from any sneaker products, Foot Locker Inc. shared news that it purchased the WSS and atmos brands for a combined total of $1.1 billion.
IN THEIR MINDS
Before it became commonplace for sportswear brands to work with high-fashion labels and non-athletes on product, adidas had built a reputation among savvy fashion fans. As part of its modern-day efforts, the Three Stripes has given creates the likes of Kanye West and Bad Bunny the platform to bring their ideas and personality to the realm of sportswear. ‘ye’s YEEZY label isn’t going anywhere any time soon, having largely separated itself from the German brand’s shadow. Benito Antonio Martínez Ocasio doesn’t has his own sub-label underneath the Three Stripes banner (yet), but his adidas Forum collaborations – of which there are two on the way – have quickly sold out upon releasing. Mr. Bunny has told the world himself that he’s currently at his peak, so his partnership with adidas is likely to only be at the very beginning.
Away from any high-profile cosign, the European institution unveiled the adidas 4DFWD Pulse, yet another silhouette boasting a 3D-printed cushioning solution.
For a look at all that and more, check out our top headlines from July 31st to August 6th ahead.
Additional Details On Off-White x Nike Dunk Exclusive Access
A roll-out begins August 9th.
READ MORE: Off-White Dunk Exclusive Access
Aleali May’s Air Jordan 14 Low Collaboration Revealed
The LA-based designer does it again.
READ MORE: Aleali May Jordan 14 Low
READ MORE: Jordan 1 Mid Light Smoke Grey
READ MORE: Jordan 1 Low University Blue
READ MORE: Jordan 1 Low Magneta
READ MORE: Jordan 1 Low Dark Teal
READ MORE: Jordan 1 Mid Grid
READ MORE: Mamadou Bah Jordan 35 Low
READ MORE: Jordan 12 Utility
READ MORE: Kids Jordan 4 Lightning
Crinkled Leather Appears On The Nike Dunk Low
Still fresh.
READ MORE: Dunk Low Silver
READ MORE: Navy Dunk High
READ MORE: size? Dunk Low 2021
READ MORE: Olive Toasty Dunk Low
READ MORE: Dunk Low Toasty
READ MORE: Dunk High Toasty
READ MORE: Dunk High Rebel Iron Purple
READ MORE: Dunk High Rebel College Grey
READ MORE: Dunk High Rebel Michigan
READ MORE: Seoul Dunks
READ MORE: Midas Gold Dunks
First Look At The Nike LeBron 9 Retro
10 years already.
READ MORE: LeBron 9 Retro
KITH Reveals Nike Air Force 1 Low For Upcoming Hawaii Flagship
Clean.
READ MORE: KITH Air Force 1 Hawaii
READ MORE: University Blue Air Force 1
READ MORE: Air Force 1 Summit Pearl
READ MORE: Air Force 1 Crater Sail
READ MORE: Blue Yellow UNDEFEATED Air Force 1
adidas YEEZY August 2021 Preview
YZY SZN continues.
READ MORE: August YEEZY Releases
Foot Locker Acquires atmos/WSS For Over $1 Billion
A big move.
READ MORE: Foot Locker atmos
NBA Jam And Converse To Drop Collaborative Capsule
CAPTION
READ MORE: SEONAME
Official Images Of The Nike Air Max Terrascape Plus
Trail-inspired.
READ MORE: Air Max Terrascape Plus
More Bad Bunny Buckle Forums Are Coming
Maldito conejo.
READ MORE: White Bad Bunny adidas
READ MORE: Black Bad Bunny adidas
Rita Repulsa Headlines The Second Wave Of Power Rangers x Reebok Drops
Well-done.
READ MORE: Rita Repulsa Reebok
The adidas 4DFWD Pulse Debuts August 12th
Future-forward.
READ MORE: adidas 4DFWD Pulse
READ MORE: Offspring adidas ZX 420