IT’S GOTTA BE THE SWOOSH
To say NIKE, Inc. has been successful over its 57-year history would be an understatement, but the North American conglomerate has exploded in popularity and experienced an increase in market share over the past five years. Although the brand has done a lot on its own, it’s also tapped a band of collaborators that’ve assisted in breathing new breath to handfuls of Air Jordan and Nike Air Max models, among others. Virgil Abloh – who recently unveiled his Off-White x Nike Dunk Low “Dear Summer” collection – has been part of that gang since 2017, but he’ll soon be joined by international pop star, Billie Eilish.
While not officially confirmed, the “bad guy” singer has been linked to two upcoming retros: an Air Jordan 1 KO and Air Jordan 15. Both pairs indulge in two sides of the 19-year-old’s aesthetic, with the “Knock Off” model boasting a vibrant tonal neon green arrangement.
Elsewhere under the NIKE, Inc. banner, 12 Jordans were confirmed as part of the brand’s Fall 2021 collection. The Jordan Point Lane was unveiled as the latest blend of Air Jordan and Air Max heritage; the model’s name is inspired by the street on which #23’s Highland Park, Ill. home. LeBron James’ eighth signature shoe also emerged in a “Space Jam: A New Legacy“-inspired style.
THREE STRIPES, NO STRIKES
adidas has been hard at work over the past several years on its Running category, recently unveiling the adizero adios Pro 2, Boston 10 and more. Its hoops program has also been devising a strategy for its future, led by none other than Jerry Lorenzo. And the latest addition to the adidas Basketball family – the Trae Young 1 – comes at the perfect moment given Trae Young’s performance in the 2020-21 NBA Playoffs.
Jeremy Scott (unofficially) shared a look at his first collection under his renewed partnership with the Three Stripes: four adidas Forum Hi colorways. YEEZY also delivered new looks at two of its upcoming releases, with the YEEZY 350 V2 “MX Oat” delivering a refreshing look at the most ubiquitous sneaker by Kanye West.
For a look at all that and more, including the latest from New Balance, check out our top headlines from June 12th to June 18th here below.
The Off-White x Nike Dunk “Dear Summer” Collection Revealed
Set to begin rolling out on August 9th.
READ MORE: Off White Dear Summer Dunks
Jordan Brand Unveils Fall 2021 Retros
With a first release in July.
READ MORE: Jordan Brand Fall 2021
Billie Eilish’s Air Jordan Collaborations Revealed
She’s drawn to things people hate.
READ MORE: Billie Eilish Jordan 1 KO
READ MORE: Billie Eilish Jordan 15
READ MORE: Off-White Jordan 2 Low
READ MORE: fragment Travis Scott Jordan 1 High
READ MORE: Jordan 12 Royalty
READ MORE: Jordan 1 Mid Denim
READ MORE: Jordan 1 Low Yellow White
READ MORE: Oregon PE Jordan 7
Jordan Brand’s Point Line Lifestyle Shoe Inspired By MJ’s Mansion Address
Air Jordan and Nike Air Max heritage combine into one.
READ MORE: Jordan Point Lane
Trae Young’s First Signature Shoe Is Arriving At The Perfect Time
Earned, not given.
READ MORE: Trae Young shoes
Social Status Readies Another Community-Driven Collab With The Nike Dunk
READ MORE: Milk Carton Social Status Dunks
READ MORE: Supreme Nike Dunk High
READ MORE: Cider Dunks
READ MORE: Basketball Merch Nike Dunk
READ MORE: 2021 Halloween Dunks
READ MORE: Red First Use Dunk High
READ MORE: Acronym Nike Blunk
Official Images Of The sacai x Nike Vaporwaffle “Sail”
That gum bottom, though…
READ MORE: Sail sacai VaporWaffle
Since Reuniting, Jeremy Scott’s First adidas Collaboration Revealed
An appetizer, we hope.
READ MORE: Jeremy Scott Forums
READ MORE: Happy Gilmore adidas
READ MORE: SHINZO Paris Forum Raffle
READ MORE: LEGO adidas Superstar Toy
New Balance’s 2002R Protection Pack Delivers A Fashionable, Yet Distorted Look
The Boston-based brand strikes again. And again.
READ MORE: New Balance 2002R Protection Pack
READ MORE: New Balance KAWHI New Money
READ MORE: Staud New Balance
READ MORE: White Navy New Balance 550